| 2010 Cool Pool Racing Nationwide Series Players | ||||
| # | Player | Hometown | Sponsor | Make |
| 0 | Mike Shepard | Charlotte, NC | Sony | Toyota |
| 00 | Tyler Bevering | Redwood City, CA | Buffalo Wild Wings | Chevrolet |
| 01 | Lou Demian | Marlton, NJ | Pepsi Max | Chevrolet |
| 4 | William Riney | Charlotte, NC | Dharma Initiative | Toyota |
| 6 | Rodney Bushey | Lake Louise, Alberta | EA Sports | Toyota |
| 7 | Dave Bartkowiak | Conroe, TX | Jus-Draftin.com | Chevrolet |
| 8 | Drew Ledoux* | Seekonk, MA | Livestrong | Ford |
| 9 | Carol Siddens | Danville, IL | Captain Morgan Rum | Dodge |
| 10 | David Meeks* | Ridgeway, VA | US Army | Ford |
| 11 | Kevin Sullivan | Raleigh, NC | Jagermeister | Toyota |
| 12 | Gary Dadey | Las Vegas, NV | Sirius Satellite Radio | Chevrolet |
| 14 | Joe Tenpenny | Congress, AZ | Canadian Club | Chevrolet |
| 15 | Johnny Lewis | Morganton, NC | McDonalds | Chevrolet |
| 17 | Chris Webb | Anderson, IN | Budweiser | Chevrolet |
| 18 | Jack Cone* | Largo, FL | Z-Line Designs | Chevrolet |
| 20 | Martin Beaumont* | Chicoutimi, Quebec | Castrol | Chevrolet |
| 21 | Greg Miller | Springfield, VT | AMP Energy | Chevrolet |
| 27 | Cindy Riney | Spring Hill, FL | Fatz Café | Toyota |
| 29 | Teeder Jenkins | Enderby, British Columbia | Cherry Coke | Chevrolet |
| 31 | Jeffery Willett | Bay City, MI | PPG | Ford |
| 33 | Scott Polohonki | Dubois, PA | Rolling Rock Beer | Chevrolet |
| 35 | Conan Hultgren | Centennial, CO | Game Two Records | Ford |
| 36 | Louie Gallardo | Fontana, CA | Hooters | Chevrolet |
| 38 | Steve Willard* | Blanchard, OK | Monster Energy Drink | Chevrolet |
| 39 | Stephen Miller | Springfield, VT | Old Spice | Chevrolet |
| 41 | James Miller* | Beltsville, MD | Snap-on Tools | Chevrolet |
| 42 | Jim VanDeventer | Bloomington, IN | Coors Light | Ford |
| 43 | Rick Paintin | Winnipeg, Manitoba | Red Bull Energy Drink | Dodge |
| 44 | Donald Hardison Jr | Wilmington, NC | Milwaukee Tools | Ford |
| 55 | Andrew Riney | St. Peters, MO | State Farm Bank | Toyota |
| 58 | Fred Moore* | Kettering, OH | Flick's Tavern | Ford |
| 59 | Earl Arnold Jr | Akron, OH | Camping World | Toyota |
| 64 | Chance Lawrence | Eden, NC | Trane | Chevrolet |
| 67 | Eldon Daughenbaugh | Richland Center, WI | Mtn Dew | Dodge |
| 69 | Marvin Jones | Kempner, TX | Jim Beam | Dodge |
| 71 | Stephen DiCaprio | Warwick, RI | Wendy's/Best Buy | Toyota |
| 73 | Louise Daughenbaugh | Richland Center, WI | Pepsi | Dodge |
| 79 | Dan Kowalski | Highland, IN | Orange Crush Soda | Chevrolet |
| 87 | Adam Maracle | Deseronto, Ontario | Infinity Ward | Chevrolet |
| 88 | Joe Gowan | Ridgeway, VA | MVC Security | Chevrolet |
| 91 | John Magee* | Salina, KS | US Air Force | Chevrolet |
| 92 | Molly Shepard | Charlotte, NC | Tiffany & Co | Toyota |
| 99 | Julie Taylor | Springfield, VT | Office Depot | Chevrolet |